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Aureus

Joanna Lambert

Aureus (golden in Latin) is a sustainable jewellery design using rare materials from electronic waste.

 

Through exploring colour palettes, logo designs and pattern motifs, I generated a brand identity to market the innovative jewellery concept. I explored target personas and market trends to inform my design decisions.

I used Adobe Dimensions to create sustainable jewellery designs and present brand packaging from concept to full render. 

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